Our Story

Buying diamond jewellery is not an easy feat. There are hundreds of options available and many factors to consider – more than just the 4Cs! Diamond
purchases are not made regularly and can last generations, which is why it is important to do your research, be aware and selective in what you are
That’s where I come in. I’m Niyati Kapadia, a fashion graduate from Parsons University, New York, with a strong family background in the diamond industry. The bespoke, personalized service I provide gives you access to both my network within the industry, and the insights I’ve gained into the variety of diamond jewellery available. I will help you understand your options and get a truly beautiful piece of jewellery – at the right price!

Why our customers come back to us

You will get a piece you absolutely love.

Nothing can be better than something that is created to suit
your preferences exactly. Niya K’s personalized
service ensures that you understand the choices
available and are involved in the process.

You get great prices.

An industry insider, I have access to wholesale prices for loose
diamonds and am happy to pass these discounts on to my

You get design advice from a fashion professional.

Having worked with some of the top fashion labels in the world,
I continue to keep one toe in the fashion world and am always
up-to-date with what’s on trend.

You can be assured about the quality.

I have access to the finest production teams – the detail, finish
and beauty of your jewellery will speak for itself. The Niya K team
extensively research and find the best diamond options for our
customers, checking each stone personally before proposing

Trust and integrity.

When buying jewellery, this might be the most important of all. I
believe in keeping my customers well informed about what they
are buying. Every piece of Niya K jewellery is stamped with the
gold and diamond information; all diamonds are natural and
conflict free, sourced from ethical and reputable suppliers.

Our story


Maxine & Matthew Wilson- Our Story

Maxine & Matthew Wilson

Niyati understood what we wanted right away. Her approach to beautiful design and excellent craftsmanship met our needs perfectly. We also needed our wedding bands very last minute and she got them done to perfection whilst keeping us calm! We cannot recommend her enough!

Hetal Jain- Our Story

Hetal Jain

I wanted a tennis bracelet and was amazed to see the different and unique design options Niyati gave me - something that I can pass on to my daughter. Niyati was a real pleasure to deal with, very attentive to my ideas and patient in bearing with my numerous requests! All in all it was a great experience...bespoke jewellery and yet what you end up with is more reasonable and better than what you find in the shops.

Jeffrey Hau- Our Story

Jeffrey Hau

Niyati was helpful in guiding the design and was quick to source the stones to meet my requirements. It was a good collaboration and I look forward to working with her again on the next piece.